17 Nov 2025 - 15 Dec 2025 ( Week 9 - Week 13 ) Hsu Myat Wati | 0381660 | Bachelor of Design (Hons) in Creative Media Advanced Typography | Taylor's University Table of contents Lectures Instructions Task 3 Feedback Reflections Further Readings 1. LECTURES Week 9 Font construction 1 Font construction 2 Week 11 How to design punctuation 2. INSTRUCTIONS 3. TASK 3 Week 9 (Proposal) Fig 3.1 - Task 3 Presentation Ideas Proposal ( Week 10 - 19 Nov 2025 ) After our lecturer's feedback, I decided to proceed with idea 3 to expand my task 2 word mark. Concept When I was designing this typeface, I decided to position it for an organic perfume brand because the visual language connects strongly with the idea of scent and nature. Perfume is something that cannot be seen but is experienced through feeling and emotion, so I wanted the font to suggest movement and softness rather than looking rigid or technical. Overall, my intention was to create a font that feels bold on the ...
14 Oct 2025 - 17 Nov 2025 ( Week 4 - Week 9 ) Hsu Myat Wati | 0381660 | Bachelor of Design (Hons) in Creative Media Advanced Typography | Taylor's University Table of contents Lectures Instructions Task 2 Feedback Reflections Further Readings 1. LECTURES Week 5: Perception & Organisation What is Perception in Typography Perception means how we see, understand, and interpret something. In design, what we see can be controlled or influenced by how it’s presented. In typography , perception is about how readers see and move through text using elements like contrast , form , and organization . The goal is to guide the viewer’s eye, create a clear understanding, and make the design interesting. Contrast Fig 1.1 - Contrast https://pin.it/3iq593APZ Contrast means making things different so they stand out. It helps make text clear, organized, and visually appealing. Designer Carl Dair explained 7 main types of contrast in typography: ...
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